Financial target
Oriflame Cosmetics aims to achieve local currency sales growth of approximately 10 percent per annum and an operating margin of 15 percent.
Over the next five years, the Group will continue to invest in growth both organically, with capital expenditure on existing and new manufacturing facilities, and through expansion into new markets.
Oriflame's sales growth in local currency and adjusted operating margins per year since 2004:
| Sales growth, lc | Operating margin, adj. | |
|---|---|---|
| 2004 | 10% | 16.3% |
| 2005 | 12% | 13.9% |
| 2006 | 18% | 13.8% |
| 2007 | 24% | 14.0% |
| 2008 | 23% | 14,1% |
| 2009 | 15% | 11.1% |
| 2010 | 8% | 11.1% |
| 2011 | 3% | 11.0% |
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This document was updated 2011-06-21.
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